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We create daring ideas, products, brands and communications.

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We believe that the “copy-paste” option doesn’t work. We offer a unique solution for every project.

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We think out of the box when it comes to strategy, design and creative. We make the projects that bring inspiration.

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We gather daring and creative people in the agency’s team.

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We go public about our work, advertising market and plans of the company.

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We provide details: where to write, to call and to come.

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Monobank

Background

The first Ukrainian online bank Monobank has developed its cool functional application. And Mono asked Grape to create a brand hero. Namely, a cat.
The Monobank app is a smart tool for convenient online banking. So the cat as a character should have made it more emotional.
In developing the visual concept of the hero, we were guided by the minimalistic interface of the application. In addition, the graphics of the cat were simple, so it was easy to animate and transform the hero for other communication materials.